The Michigan Donor Drive is a collaborative effort to increase registration by hospital staff, and their friends and family, on the Michigan Organ Donor Registry. The campaign debunks many of the myths surrounding organ and tissue donation because once people understand the facts, they are more willing to sign up to be an organ and tissue donor.

The heart of the campaign is a "toolkit" that outlines the free materials - posters, e-Hearts, donor wall cards and more - available to each hospital or institution. The toolkit also includes instructions for their use.

Special thanks to Campbell-Ewald, the nation's sixth largest agency network, which generously created these materials. Other partners in the Michigan Donor Drive are Gift of Life Michigan, the Michigan Health & Hospital Association, Michigan Secretary of State, Michigan Eye-Bank, the University of Michigan Health System and the Henry Ford Health System.

Click here to see the Michigan Donor Drive toolkit/instructions.

Click here to see a campaign participation/order form, which includes additional free support materials.

Click here to see the Michigan Donor Drive's free downloadable materials.

Here is a link to the Michigan Donor Drive e-Heart